MEET MICHAEL FORREST
What is the name of your business?
Easy Travel Advisors
how long have you been a 1909 member?
2 Months. Looking forward to meeting and connecting with everyone!
in a nutshell, what is IT that you do for a living?
I’m the Founder and CEO of Easy Travel Advisors
What is your why? How did you get to where you are today?
I have been traveling for business and leisure for over 60 years. Recognizing that trip planning is essential as most people inadequately prepare their trip. Easy Travel Advisor prepares a concierge-organized, worry-free trip with a detailed itinerary to any destination. We remove the travel planning function from travel agents – so they can focus on their higher-value, core activities of prospecting, selling, and servicing customers. We utilize an international community of local travel and destination resources and experts supported by technology, proprietary travel, and destination databases. Making travel planning a separate and specialized business activity for the benefit of travel agents and their customers.
What are some challenges you've had to overcome while running (or starting) your business?
I have no staff, so doing everything on my own is challenging. The pandemic has also caused significant financial challenges seeing as travel was essentially non-existent for so long.
What is one piece of advice you'd give to someone starting out on this Business Owner path?
Be absolutely sure of your financials and projections. Keep close financial controls.
What is your favorite life lesson?
Be thankful for every day, and live it to the fullest.
Why is 1909 important to you?
I have already accomplished my reason for joining. I’ve met and am associating with young, and brilliant talent who are willing to exchange their skills for what I am able to offer.
You're grabbing lunch in Downtown WPB - Where are you going and what are you getting?
I’m still new to the Downtown area so haven’t established a favorite. Anyone know of any good Chinese takeout?
If you could change one thing about West Palm Beach - what would it be? why?
Easy. The parking!